About Us

Everyone has to eat. That’s why there is The New Potato, a food, fashion and lifestyle destination – founded by sisters Danielle & Laura Kosann. The two used their combined experience in fashion, design and entertainment to create an online magazine that presents the world through the lens of food.

Taking a voyeuristic approach, The New Potato deals with the culinary experience in a different way, by continuously blurring the lines between food, fashion, design and media. Profiling everything from the health routines of the very biggest celebrities, recipes and city guides from actors, models and chefs, long-form interviews with both restaurateurs and publishing icons, all the way to dinners in the homes of your favorite tastemakers, this breakout site covers a newer, far more extensive palate of tastes and trends.

The New Potato proves industries are not mutually exclusive, and serves as a nod to the next new thing we all are looking for. What’s the ‘new potato?’ You tell us.

View our Press Page here.


@thenewpotato on Instagram

  • “It's not model thin, it’s model fit.” - Vanessa Packer, Co-Founder of @modelFIT. Check out the first of three feature stories on boutique fitness studios in our @AmericanExpress #ShopSmall series. Visit www.TheNewPotato.com to read more. 👊🙌
  • The TNP homepage is looking very attractive at the moment.. @ianmharding talks Pretty Little Liars and eats meatballs today on TNP 🍝 😍
  • Last night's Calvin Klein table at the DIFFA dinner was minimal perfection. Thanks for having us @calvinklein 🙏
  • That time Brigitte Bardot sat down with TNP. @erinheathertonlegit #beauty ❤️